Platform
Placement Optimization
SellZyme's placement optimisation adjusts placement multipliers based on the predicted profitability of each placement, rather than bidding uniformly across top-of-search, rest-of-search, and product pages.
Reporting — predictions scored against outcomes
Sales (30d)
$128k
TACOS
10.4%
Contribution
+$21k
Predicted vs realised
Prediction accuracy · 30d84% within range
Actions taken142
Reverted (missed prediction)6
Illustrative interface — not customer data.
The problem
Top-of-search converts differently from product pages, and paying the same for both is a quiet, permanent tax on your margin.
How it works
Measure conversion and profitability by placement, per campaign.
Predict the impact of shifting each multiplier.
Apply changes within your limits and watch the realised effect.
What you get
- Spend concentrated where it converts
- Placement decisions grounded in your data, not defaults
FAQ
Placement Optimization — questions
- Which Amazon placements does SellZyme optimise?
- Top of search, rest of search, and product pages — each evaluated on its own conversion and profitability behaviour per campaign, rather than with a single account-wide multiplier.
See what your next advertising decision could deliver.
Let Zyme analyze your account, simulate the opportunity, and show you what to do next.